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On the ground reporting struggles in search
Plus: Wan-Ifra's Local Day and how universities (and local media) need to put down deep and meaningful roots
Oct 8
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Ed Walker
2
Substack becoming a media giant
Plus: 'Shoring up' local news in the UK + the social video battleground
Oct 1
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Ed Walker
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4
Lessons from the Press Gazette Future of Media Conference 2025
A guest editor for this What I've Been Reading digest as Jacqui covers the fight with AI, Google battles and an Irish subscriptions powerhouse + an…
Sep 17
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Ed Walker
and
Jacqui Merrington
5
4
Lessons in launching a newsletter
Local stories people (especially politicians) don't like, a new look Blog Preston and Reach redundancies
Sep 10
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Ed Walker
4
A chill in the air...
Plus: Publishers large and small outline positions on Google ahead of CMA review + insights on the average week in the UK
Sep 3
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Ed Walker
1
Nextdoor pins stemming inactive users challenge on partnership with local news and journalists
Plus: Detailed mapping of local news provision in the US (and lessons for the UK) + up for an award for The Lead North
Jul 16
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Ed Walker
1
Journalism education funding campaign in the UK gathers pace
Plus: A reminder in the value people place on trusted local information (alongside news) and when to go or no on innovation and new projects in…
Jul 9
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Ed Walker
2
Journalism education v the government
Plus: A handbook for 'good journalism, better societies' in practice while keeping the lights on
Jun 25
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Ed Walker
4
3
WhatsApp Channels moment in the spotlight to arrive
Plus: Social media usage for news fragmentation continues + all the learnings from the Publisher Newsletter & Podcast Summits
Jun 18
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Ed Walker
1
Personality, usefulness and building a community drive newsletter success
Some learnings from the Publisher Newsletters Summit and Awards
Jun 11
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Ed Walker
3
1
Google Discover on desktop appears imminent
Plus: BBC director-general signals stronger linking to local sources + FullFact's custom gen-AI tool helping to police the internet and media
May 21
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Ed Walker
Narrative journalism isn't dead, despite the surge of AI 'slop' content
Plus: A big media watchers newsletter and website merger + lessons from Canada on how local media can be supported
May 7
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Ed Walker
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